Kat & Go

Kat & Go is a local tour operator offering unique travel experiences across the picturesque Katon-Karagay region in East Kazakhstan. The project is designed for those seeking harmony with nature, an escape from the urban bustle, and a deep connection to the wilderness and sacred landscapes of the Kazakh Altai.

To capture the spirit of Katon-Karagay - its raw beauty, quiet solitude, and natural rhythm - Sana Holding’s analysts supported the Kat & Go project by developing its name and communications strategy. The result is a cohesive and evocative brand identity that reflects the region’s unique atmosphere and appeals to modern travelers seeking meaning and authenticity.