Sana is the largest holding company in Central Asia with its headquarter located in Astana city.
About Holding

The Holding portfolio encompasses a comprehensive spectrum of services, spanning across areas such as

Research Entertainment Production Investments Analytics Media Creative Event Management
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Structure

SANA Holding is the largest holding in Central Asia, operating in the media and entertainment markets. The experts of the holding companies have experience in implementing communication projects of any complexity in the markets of Kazakhstan and the CIS countries.

Structure

SANA Holding is the largest holding in Central Asia, operating in the media and entertainment markets. The experts of the holding companies have experience in implementing communication projects of any complexity in the markets of Kazakhstan and the CIS countries.

Teren Communications
Media Analytics&Production Center
A company offering a comprehensive spectrum of services in the field of media and communications, including:
Market research and analysis of the information landscape across thematic domains
Conducting reputation audits to assess and enhance brand image
Development and implementation of strategic positioning and communication strategies
Organization and execution of specialized training programs in media, journalism, social media management (SMM), content creation, and packaging
Turnkey management of events, encompassing conceptual content, information risk management, and content packaging
Crisis reputation management and personalized support services
Development of Government Relations (GR) positioning
Full-cycle content creation,
 from conceptualization to delivery
Adam Research
Research & Development – Sociology
The company provides a comprehensive suite of services within the realms of social and marketing research, employing client-tailored advanced data analysis methods, including neural network solutions. The team boasts extensive experience in research execution and holds scientific expertise in the field.
Independent Research Service
Sociological Surveys and Research
Desk-research
Advanced methods for processing arrays of sociological data
Natural Language Processing Solutions
Event management
SEN Creative is a full-service production center. It offers services in the realm of entertainment, creative content, and event management.
Creation of creative hubs
Organization of events
Branding, storytelling, and design
Information support for events, projects, companies, and individuals, emphasizing presence in the information field
Digital marketing
Interaction with media, opinion leaders, coordination of media communications
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Team Profile

Sana Holding team members are not just skilled professionals; they are industry leaders and innovators. We have a deep understanding of our field, and we constantly stay at the forefront of industry trends and advancements. This allows us to tackle complex challenges with confidence and provide our clients with solutions that are both effective and cutting-edge.
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Average age
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Male
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Female
Education
  • Bachelor degree – 100%
  • Master’s degree – 35%
  • International Diploma – 17%
  • International Professional Certificates – 10%
Language Profiency
We are fluent in multiple languages, including Kazakh, Russian, English, Turkish, and Chinese. This multilingual proficiency not only enhances our communication with clients and partners around the world but also deepens our understanding of local markets and cultural nuances.
15 years – average work experience in areas:
  • Finance and Economics – 3% of staff
  • Research and Development – 18%
  • Corporate and Public Governance – 15%
  • Media and PR – 50% of staff
  • Entertainment and Event Management – 25%

Management

Dauren Kaisarov
Chief Executive Officer
Mukhamedkali Tauan
Deputy CEO

Our Clients

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